Critical Issues with Social Media Marketing

Critical issues with social media marketing

The paper should be written in English (the either US or UK spelling), font 11 or 12–On your first (cover) page, include your full names and the topic chosen–The paper should not exceed 1500 words (excluding references) and should not be less than 1000 words

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–The paper should include a minimum of 5 scholarly references (e.g. books, book chapters, academic journal articles)

–Use APA style for referencing your sources in the text

–Quotations if longer than 30 words should be indented (font 11, in italics)

–The paper should include a brief introduction (where the topic is introduced, its relevance and the key issue(s) are clearly articulated), the main section where you may define key concepts, present the main arguments and discuss them with practical illustrations(where you provide real-world examples to the concepts and arguments presented), and a conclusion where you synthesize the key issues, articulate your views and mention the broader implications for marketers/society–List your references by alphabetical order (following APA rules)–Please paraphrase the work of others accordingly. To check for plagiarism, your paper may be processed through plagiarism software. Cases of plagiarism will be sanctioned.

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