International Markets


There are striking differences in the patterns of competitiveness in every country; no nation can or will be competitive in every industry. Research on a country and analyze its competitive advantages. Use the following questions as guidelines:

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1. What are the national values, culture, economic structures, institutions, and histories that contribute to the country’s success or lack of competitiveness?
2. What particular industries does the country succeed in and why?
3. What policies does the government experiment to promote national competitiveness or international competition?
4. How do companies in the country compete in international markets?
5. What are the challenges for the country to sustain its competitive advantage or develop new capabilities?
6. What advice will you give to companies entering this market?

5 pages minimum, single space. You can include a list of references (books, articles, etc.) used, and cite them in the text as you make arguments or document facts or trends. Tables, references, and appendixes are not included in the 5 pages. For more information on International Markets check on this:

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