Hansson Private Label – Case Questions

 Hansson Private Label – Case Questions

  1. How would you describe Hansson Private Label (HPL) and its position within the private label personal care industry? Compare HPL’s size, profitability (profit margin), growth rate, and leverage (debt ratio) with its peers and discuss your findings. (Note: You are not given revenue growth rate for the peers, but the case talks about industry growth rate)
  1. Discuss the motivation and strategic rationale for the possible expansion. What are the potential risks and rewards?
  1. Using assumptions made by Executive VP of Manufacturing, Robert Gates, estimate the project’s cash flows. Are Gates’ projections realistic? If not, what changes might you incorporate? Do a sensitivity analysis with the assumption that both prices and expenses grow at a rate of 3% (i.e., recalculate cash flows and NPV with this assumption).
  1. Using CFO Sheila Dowling’s projected WACC schedule, what discount rate would you choose? Explain.
  1. Estimate the project’s NPV. Would you recommend that Tucker Hansson proceed with the investment? Explain.


Don't use plagiarized sources. Get Your Custom Essay on
Hansson Private Label – Case Questions
From as low as $9/Page
Order Essay
  1. Use the Excel spreadsheet provided for calculations. The spreadsheet also has some explanations about the assumptions. First seven sheets are the Exhibits of the case. You can use the sheet titled “Projections” to calculate project’s incremental after-tax cash flows. You can use the sheet titled “Net Working Capital” to calculate net working capital (which in turn will be used in incremental after-tax cash flow calculations). You may add more sheets to the excel file as necessary.
  2. In a separate word document provide answers to the case questions above.
  3. Upload both documents on Blackboard. One upload per group please. Please make sure that the word document and the excel spreadsheet have the names of all the members of the group.
  4. I will try to help you as much as I can with the case. You can send me a list of questions about the case and I will answer them as much as I can. But I will not correct your case before you hand it in (i.e., I cannot point out your mistakes if you send me a spreadsheet).
  5. Timely submission of the case is very important. Late submissions will be penalized.

The Homework Writings
Order NOW For A 10% Discount!
Pages (550 words)
Approximate price: -

Our Advantages

Plagiarism Free Papers

All our papers are original and written from scratch. We will email you a plagiarism report alongside your completed paper once done.

Free Revisions

All papers are submitted ahead of time. We do this to allow you time to point out any area you would need revision on, and help you for free.


A title page preceeds all your paper content. Here, you put all your personal information and this we give out for free.


Without a reference/bibliography page, any academic paper is incomplete and doesnt qualify for grading. We also offer this for free.

Originality & Security

At thehomeworkwritings.com, we take confidentiality seriously and all your personal information is stored safely and do not share it with third parties for any reasons whatsoever. Our work is original and we send plagiarism reports alongside every paper.

24/7 Customer Support

Our agents are online 24/7. Feel free to contact us through email or talk to our live agents.

Try it now!

Calculate the price of your order

We'll send you the first draft for approval by at
Total price:

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Our Services

We work around the clock to see best customer experience.


Flexible Pricing

Our prices are pocket friendly and you can do partial payments. When that is not enough, we have a free enquiry service.


Admission help & Client-Writer Contact

When you need to elaborate something further to your writer, we provide that button.


Paper Submission

We take deadlines seriously and our papers are submitted ahead of time. We are happy to assist you in case of any adjustments needed.


Customer Feedback

Your feedback, good or bad is of great concern to us and we take it very seriously. We are, therefore, constantly adjusting our policies to ensure best customer/writer experience.