Automobile Industry

Instructions

Use a case study to strategic recommendations for a global business.

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Automobile Industry
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Details

Choose one of the following cases:

Case 18: Tata Motors in 2014: Its Multibrand Approach to Competing in the Global Automobile Industry (pages CA 247 – CA 284)

Case 19: Deere & Company in 2014: It’s International Strategy in the Agricultural, Construction, and Forestry Equipment Industry (pages CA 285-CA 294)

Case 20: Wal-Mart in Africa (pages CA 295- CA 305)

Complete a short Written Case Analysis (1 page, not including a title page and references page)

Identify the pertinent issues their unique growth and implementation strategies from a global strategy regarding your chosen case.

Perform analysis and evaluation highlighting their competitive advantages compared to their competition.

Propose a short action plan or recommendations based on that competitive advantage. For more information on Automobile Industry check on this: https://en.wikipedia.org/wiki/Automotive_industry

Impact of International Actors

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